One of the easiest ways to combine the majority of your marketing is through your own website. In an increasingly online world, readers want to know the person who has written the book they love.

By creating and maintaining a website, complete with blogs and newsletters that drive traffic to your site, you can engage with your readers on a platform that you control.

A website gives your readers more information about your books, together with links to where they can be purchased – either direct from you or from an online or high street bookseller.

Your website content can be connected to your social media channels, which allows you to save time by re-using content.